How To Improve Page Load Time For A Website - Digital Marketing Blog, SEO Tricks & Tips : Seo Treasury

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Wednesday, 5 June 2019

How To Improve Page Load Time For A Website


Every website owner wants to increase their growth rates, increase sales and traffic, but somehow the actual reason is the poor page load speed. It can really harm the sales and traffic as Google and other search engines penalize sites that load slowly and users to stop visiting it. 

Why does site load time matter?

According to research done by Google, a one second delay in page load time impact 12% fewer page views, 7% loss in conversions and 53% of the mobile user leaves a site that takes longer page load.
Internet user expects that a website to load within 2 seconds, longer than that lets the user click away to other websites with better page load results. A study has proven that the user would not return to the experienced website with longer page load speed than four seconds.

Try to look after where you can improve things to speed your slow loading site.



How can I check my page load speed?

Do you know your current page speed and want to improve.
It's quite simple to check your page speed via some free online tools that can help you out.
These tools will able to to tell you about your website speed and suggest options to improve its performance.
There are lots of page speed tool are under a few different names. 

How to speed up your site?

There are several ways to improve your page load speed but the best factors to work on are :

#Shrink Image: 
Some of the best high definition images displayed on your website might be the reason for page load performance.
In that case, you can use a simple tool like ResizeImage.net, Browserling image converter and the GZIP compression could be the best option which lets you decrease in image size but not the quality of image and graphics. 

#Improve Your JavaScript And (CSS):   
It can be the one reason to slow down page load time, instead of including the same code on every page, move JavaScript or CSS to external file. 
Saving these files mean it will load once and individual pages will load much more quickly.



#Use A Cache: 
Enable your cache so that the pages are in danger of loading slowly so that browser isn't forced to generate every single page. Update your cache regularly and let your website up to date version. 

#Use A Content Delivery Network:  
Use Content Delivery Network to serve your images and pages if you are still struggling with page load time. Copies of your site are stored at geographically diverse data centers for faster and more reliable access to your website. 

#Reduce Redirects: 
When a page redirects to another page, the visitor faces additional time waiting for the HTTP request-response cycle to complete. For example, if your mobile redirect pattern looks like this: "xyz.com -> www.xyz.com -> m.xyz.com -> m.exyz.com/home," each of those two additional redirects makes your page load slower.



Branching out into your mobile site:

Over 52% of the world population uses the mobile version to access the web. To gain more traffic it's a good idea to have a mobile version of your site.Mobile version of the website takes to load more slowly than on PC version of the site. Aware of this issue, you need to rejig that code to streamline, to let the page load perform well. 

Test your page load speed on both the mobile version and the web versions of your site. 

To start improving your page load time, work on this basis to fix, then move towards advance methods to improve page load time. Cause every single second can boost your site performance. 

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